Ritu Kumar Brings Paris’ Art Deco to India

Ritu Kumar Brings Paris’ Art Deco to India

Ritu Kumar brings Paris Art Deco to IndiaArt Deco, an art form that began in Paris during the 1920s found its way back into the ramp via Ritu Kumar at the grand finale of the Wills Lifestyle India Fashion Week Spring-Summer 2013.

The veteran designer, who completed 45 years in the industry this year, readdressed it to suit the present day contemporary design language.

First, a showcase of the label Ritu Kumar. Then, a dramatic interlude comprising a ball room dance sequence with old Hindi remix numbers playing at the backdrop, followed by the second half displaying India’s fashion scene during the colonial rule. Fabulous line of clothing and sufficient action on stage, Ritu Kumar indeed dedicated a befitting end to the grand finale. That’s not all. She brought back her favourite models, Noyonika Chatterjee and Simar Dugal back on the ramp.

Art Deco: Vivid, bold and graphical

With a simple yet aesthetic message in the way it is designed, art deco indicates glamour, uniqueness and inspirational architecture. Svelte models ambled on the ramp exhibiting the mastery of Ritu Kumar’s understanding of the concept and her brilliant modern-day execution. Pigeon-print corsets worn over chiffon skirts, feather-textured tops with brocade hems, cape dresses over body-tight mini dresses, full brocade jumpsuit with striking geometrical patterns, and zigzag printed kaftans with brocade belts were some of the outfits screaming to be noticed. Bold and blazing colours like deep tones of ink blues and reds dominated the ramp.

More than just an interlude!

The ballroom dance sequence was a deliberate inclusion to prepare the audience for the forthcoming romance of the 1930s. The music changed to a remix version of Shammi Kapoor’s famous song from the movie China Town, Baar Baar Dekho, and in glided four dancing couples dressed in dashing black suits and graceful black saris. A pleasant break from the previous sober collection, the performance indeed managed to raise moments of nostalgia in the crowd that had already started asking for more.

Vintage romance on the ramp

Ajeeb Dastan Hai Yeh…, Babuji Dheere Chalna…, and Mera Naam Chin Chin Chu… It’s only natural to go back to the times we’ve left behind when we listen to songs like these. The theme of Ritu Kumar’s second collection was a walk back into the era of women who wore full sleeve sheer blouses with ruffled cuffs, sheer gowns with flower appliques, excessive use of golden brocade embroidery in velvet Lehengas, choker jewellery and braided hair buns, hair brooches amidst the amorous saxophone playing along. “This is a couture collection that dips into the romance of the 1930s and draws from the influences the movement had in India,” Kumar explained.

Esha Gupta, the present-day romantic showstopper

It was a surprise for most to see former Miss India turned actress Esha Gupta show-stop for Ritu Kumar. She appeared wearing a black asymmetrical velvet Lehenga with exquisite brocade work in gold. “Ritu aunty and I go back a long way. Besides doing a lot of shoots with her, she had designed my costume during my Miss International pageant,” said Esha after the show.

Source: Times of India

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