Fisher & Paykel, global leaders in innovative kitchen appliances, brings to India its first Experience Center. The state of the art Fisher & Paykel showroom was unveiled by the New Zealand High Commissioner, Her Excellency Mrs. Jan Henderson on September 7th.
She was accompanied by Andrew Paykel (Chief Operating Officer – Fisher & Paykel International) and Craig Reid (Vice President – Sales and Marketing) and other architects and designers.
Sanjeev Wadhwa, Country Manager said “Fisher & Paykel’s First Experience Centre offers a truly hands-on experience with a range of fully live appliances to enable our customers and designer friends to try them out as they would at home. They can experience a favourite recipe cooked with a bespoke cooking programme, get to grips with the varied culinary creations possible with a Fisher & Paykel Companion Products
Located in Sector 29, Gurgaon, it surrounds itself with premium brand showrooms & other commercial properties. The Experience Centre is easily approachable from National Highway as well as from the HUDA Metro Station. Touted as the best city to work and live in India the millennium city, Gurgaon does live up to its reputation and it boasts of swanky apartment complexes and gated communities which offer excellent facilities.
Spread over 3000 square feet, the Fisher & Paykel Experience Centre follows in the footsteps of its international counterparts, with state of the art appliances on display, to compliment the technology incorporated. Designed by the Fisher & Paykel industrial designers based out of Auckland, the space ensures homogeneity across the board for a focussed & consistent brand image.
Sanjeev further added “At the Fisher & Paykel Experience Centre you can meet our team of appliance
experts who can help guide you through making the all-important appliance decisions for your new kitchen or living room, in a relaxed and hassle-free environment.”
At the launch Andrew Paykel, Chief Operating Officer of Fisher & Paykel’s International Business, stated “We are excited to be here in India. Fisher & Paykel, as a brand, believes in the philosophy of human-centred innovative design. This philosophy, combined with India’s willingness to embrace new ideas and improve life, indicates a strong future for our brand. We look forward to an enriching association with designers, architects, distributors and of course, customers in India.”
Established in 1934, Fisher & Paykel is renowned for its innovative technology, and offers a complete range of built-in kitchen appliances including Ovens, Rangehoods, Hobs, Dishwashers, Coffee Maker, Refrigerators, Washers and Dryers. It has also introduced its world-leading DishDrawer™ Dishwashers & CoolDrawer™ refrigerators in to the Indian market. Each designed in ways that make life easy, save time and physical stress with their ergonomic design and special features. Fisher & Paykel launched its India operations early this year, setting the platform for a long-term relationship with the Indian market.
The Fisher & Paykel showroom was launched in collaboration with Mohnish Sood, Director of S.I.C. India Pvt Ltd, exclusive distributor for North India.
Making their mark in the Indian market, Fisher & Paykel recently roped in popular chef & restaurateur, Ritu Dalmia as the face of its Social Kitchen concept to bring the Social Kitchen to life. This innovative design and food experience takes Fisher & Paykel’s theory around the changing dynamics of the home and kitchen and combines it with innovative appliance design and great food to produce a memorable event.
It is simply one manifestation of what Fisher & Paykel strives to bring to Indian consumers – the ability to turn chores into pleasures and routines into experiences – EAT. SHARE. LIVE. LIFE